Great List of Resources for Teaching Digital Marketing

Prof. Jeannine Morber of Stevenson University has put together an extensive and well-curated list of resource sites for Digital and Social Media Marketing instructors.

Debra posted the list on her blog and also posted a Google Doc with the list if that is more convenient for you.

Do check it out!

And thanks to Jeannine for making it available!!!

Digital Disruption in 2019

Happy New Year! I recently found an infographic that provides an interesting summary of continuing digital disruption in 2019. I went a little further and annotated it with some useful posts and reports. Hint: getting this so it was lined up and readable on a blog page was definitely not worth the trouble! And, of course, the links weren't live, so I've put good ones at the end of each section. I think you'll find ideas, data and graphics you can use in your classes in the coming months. The original infographic now seems to be behind a subscription wall, so I'm glad I captured it.

Accenture's 2018 report on disruption

Post on chatbots including customer service applications

New report discusses use of social media in customer service

One outlook on effects of AI on marketing jobs 

Look ahead at mobile in 2019 has good data

IoT outlook in the US
IoT from a global expert with a good graphic
Privacy issues as seen by both consumers and businesses with link to Economist white paper

Updates--2019 predictions from marketers

Infographic with trends and predictions
From Social Media Examiner
From Marketing Land
Ad trends